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mobile application

Apps hold the conference universe together

Think about the last conference you attended. Where did you look for agenda information or session location? Online? At a busy reception desk? Unlikely. Everything was probably right there in your mobile device. A simple, multipurpose application provides the best potential for event management and communications. It allows the organizers to connect with the participants, […]

How to build engagement in the mobile applications

More and more businesses are developing branded mobile applications to allow their end-users (whether sales force, customers or clients) to engage directly with their products and services. However, there’s a hitch: applications lose 90% of those end-users within 6 months – many do not even re-open the application after installation. How can you avoid this […]

7 ways to promote your mobile apps for free

Developing mobile apps with different clients, I’ve spotted a few basic actions which increase downloads. There’s no real secret about it: when it comes to downloads, content is key. But content will not always promote itself – so you need to actively promote your app. Here are some basic but effective ways to do so […]

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