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When and how should video marketing be applied?

Using video content in brand communication is a trend that has become increasingly popular in recent years. Are you wondering if it is cost effective and indispensable for your company? Check how to approach the topic of video marketing based on our article.   Why is it advisable to use video marketing in brand communication? […]

5 Big Branding Trends In 2016

Every company has a brand, or is a brand, or both. Not every company, though, cares about the branding consistency enough. Branding trends in 2016 are gravitating towards being more human, and social media played a huge role in making it so. The likes of Facebook struck down the idea of corporations being unobtainable – […]

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